
Product Overview: Custom Hard Enamel Pin Badges
- 4 September 2023
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Let’s get straight to the point! Custom hard enamel pin badges are very versatile and effective marketing tools for their size. They are steeped in tradition, some 4000 years and counting, and they show no signs of slowing down. Here at Studio Dais we specialise in the production and manufacture of custom hard enamel pin badges, and as we say, any shape, any size and any colour. There are no limits on what we can create for your brand. In this article we dive in deep and explore the world of hard enamel pins and all of their possibilities.
A BRIEF HISTORY OF CUSTOM HARD ENAMEL PINS
Hard enamel pins were traditionally known as cloisonné pins. Cloisonné is a decorative art practice which involves a time honoured approach of applying colourful enamel to the surface of metal objects as well as fine metals like gold and silver, but also copper as well as stone. The name “cloisonné” comes from the French word “cloison,” which means “partition” or “compartment.” Hard enamel pins are different to our custom soft enamel pins, in that hard enamel is polished smooth and flat, whilst soft enamel have recessed enamel, leaving a more texturd feel. We cover this more in this blog article we created. HARD ENAMEL VS SOFT ENAMEL.
THE METAL BASE FOR CUSTOM HARD ENAMEL PIN BADGES
A metal base design or outline is created, this acts as the canvas or frame for the liquid hot glass enamel to reside in, as mentioned this base can be made from either gold, silver, copper, bronze for higher end products, as well as alloys (which are alloys made from various metals) such as zinc alloy, brass etc.
CUSTOM BADGES IN MODERN TIMES
The year is 2023 and we here at Studio Dais have mastered all of the techniques needed to lead in the custom enamel pin game! We now use CAD (computer aided design) to ensure minute details are not left undone to ensure remarkable accuracy. From creating pins for music festivals, banking services, tradesmen, restaurants and hospitality, artists, designers, celebrities, bands, DJs, graphic designers, marketing agencies, government agencies and more, we are pretty well equipped to deliver the goods. They are literal works of art!
BRANDING AND STORY TELLING FOR 2024
Custom hard enamel pin badges, also known as lapel pins, are versatile storytellers with scope to elevate your brand message! They represent passions, hobbies, affiliations, and memories. And brands and businesses alike should be getting on this channel of marketing.
COSTS OF CUSTOM HARD ENAMEL PIN BADGES
Depending on the size of your custom hard enamel pins, prices will vary. But prices can range from as little as £0.30p per badge to £0.65p per badge up to £1 per badge. It depends on the quantity you order, the size of the badge, how many enamel colours it has as well as many other factors that contribute to the price. On our bespoke badge pages we have a live price calculator where the price updates in real time as you change the options, it’s best to have a play with that and get a feel for it, it’s really simple and quite fun to see your bespoke hard enamel badge idea come to life.
BRANDING AND MARKETING WITH CUSTOM HARD ENAMEL PIN BADGES
Beyond personal expression for the individual, bespoke hard enamel pins have found a well deserved niche in the marketing and branding spaces. Businesses, organisations and individuals utilise custom made pins as vehicles for conveying their logos, values, and marketing messages. Hard enamel pins act as tangible marketing assets working 24/7, offering a distinctive and memorable means of engaging with customers, employees, and supporters.
SO, WHAT’S NEXT?
If you are still unsure why you should be considering custom hard enamel pin badges for your next big marketing push, then don’t hesitate to get in touch with us today! We love to discuss creativity and business. It’s in our DNA.

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