Nigel Cudjoe, aka Savvy or Asaviour, is a leading tour de force within the Huddersfield creative community, with his record label Saving Grace, and his 20 year history in the UK Hip Hop community. He is a name most people know. Whether he is signing up local, regional or national musical talent like Sam-H, Lisa Luxx or developing scripts and screenplays for music videos, networking and bringing together pockets of creativity is what this guy does best. He approached Studio Dais to help him create a 100pc run of Saving Grace custom enamel pins, and as with all of our clients, the process was fun, engaging and rewarding. We caught up with him after we delivered the glow in the dark enamel pins to gauge his reaction and experience working with Studio Dais!
Interview With Saving Grace On Their Glow In The Dark Enamel Pins
Who are you and where are you currently based?
I’m Savvy aka Asaviour owner of the Saving Grace Music imprint based in the UK, Huddersfield to be exact.
Tell us about your brand?
Saving Grace a creative imprint releasing music, art, clothing, books and lifestyle globally. As well as this, we also have a social enterprise arm which works with young creative talent from various backgrounds in and around the local community and beyond. Some of the artists on the label include Lisa Luxx, Sam H, Lokrian, Ras Om, Sabira Jade, Tony Phorse, Zoe Brook Jackson and Savvy aka Asaviour himself.
How have your custom pins from Studio Dais been used to help your business?
We’re going to use our first order of soft enamel pins to say thanks to all our customers across the world from over the years. We’ve had a variety of sales for different artists on the rosta and we thought this would be a great way to say a collective thank you to our valued customers. The Glow in the dark soft enamel pins are a nice touch and we are surprised at how well they glow in the dark!
How was it working with Studio Dais?
It’s was absolutely great, very efficient team, they offered great advice and guidance on different pin sizes & finishes for our pins. We originally wanted nickel plating but were advised black dye would be the way to go with glow in the dark. They didn’t rush us just to get a sale, I felt like a valued customer from start to finish. The pins came out better than expected!
Any wise words of wisdom to pass on to our readers?
Some time ago, my dad once gave me this piece of advice. He told me, “Son, if you want people to listen to what you have to say, claim it’s something your father told you.”
Seeing these glow in the dark soft enamel pins come to light (pun intended) was a great experience, and working closely with Savvy was a pleasure. To conclude, Savvy knew exactly what he wanted but was also open for suggestions. We don’t doubt that these glow in the dark pins will fly out!
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