Client Focus: Bassment x Benaiah Matheson Collab Soft Enamel Pin Pop Up Shop.
- 1 February 2020
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Collaborations are fun things, putting two otherwise contrasting parts together and seeing what comes out, often bringing out the unpredictable in all parties. A recent collaboration between our clients Benaiah Matheson and Bassment Recording Studio, both based in Huddersfield, West Yorkshire, proved to be a big hit with their one day pop up shop. We were excited to work on this one with them!
Custom Soft Enamel Pins
The custom pins came out great, switching the record grooves in place of Benaiah’s logo. Such a simple and elegant idea! The red enamel fill is a Pantone reference code matched to Benaiah’s trademarked red, with a black dye badge base, finished as soft enamel and metal clutch. The custom pins were a joint venture to be released at a pop up store in Huddersfield, UK, with Bassment and Benaiah both bringing their skills.
The Pop Up Shop
The pop up Shop was blastin’ from 11am through to 11pm with Bassment founders showing their love for underground music through the day. All supported by a xxxx watt sound system and upside down banners.
A somewhat rare but growing phenomenon of councils giving empty shop units to local artists, small independent businesses as well as community based projects, with thanks to Kirklees Council for the privilege on this one.
Also In Attendance
Savvy / Saving Grace All round creative genius working in music and fashion.
Chris Cassiel London based lifestyle photographer.
Tom O.D Commercial Photographer with international reach.
Bassement Recording Studio Event Space
Bassement are one of kind. Recording studio, underground club venue and community event space who have mixed their concept up to good reviews. They are passionate to say the least. World class sound systems, emerging talent and established artist are why you should get to know.
Benaiah Matheson – Clothing and Lifestyle
Benaiah Matheson has been creating for a long time. He has established himself as a consistent designer with a solid foundation in his work. He is currently on his 10th collection with a lot planned for 2020.
If you are interested to know more about custom enamel pin badges, or any other custom products we make, please get in touch.